Why your law firm has real opportunities – now!

Unfortunately, many law firms are run by people who do not know, or don't want to know what they are doing when it comes to marketing. We acknowledge that this is a blunt assessment but what makes this assessment worse is that they are often confident that...

Keeping your website content current

Website content that is fresh and up to date is an important element of your firm's online presence. Every law firm should have a website and a maintenance program for keeping the content current. Maybe you haven't looked at your firm's website in a while....

Broadcast messages and promote events

Broadcast messages and promote events in your law firm newsletter! It's a cost-effective and efficient way to tell everyone something - all at once. You can send messages about your firm's achievements, seasonal greetings or highlight firm events....

How to create your law firm e-newsletter

Every law firm needs an e-newsletter. Whether you are a sole practitioner or a small or growing firm an e-newsletter helps keep your firm top of mind for current and potential clients and referrers. An e-newsletter makes it easy to communicate regularly...

Why your law firm has real opportunities – now!

Unfortunately, many law firms are run by people who do not know, or don't want to know what they are doing when it comes to marketing. We acknowledge that this is a blunt assessment but what makes this assessment worse is that they are often confident that...

read more

Keeping your website content current

Website content that is fresh and up to date is an important element of your firm's online presence. Every law firm should have a website and a maintenance program for keeping the content current. Maybe you haven't looked at your firm's website in a while....

read more

Broadcast messages and promote events

Broadcast messages and promote events in your law firm newsletter! It's a cost-effective and efficient way to tell everyone something - all at once. You can send messages about your firm's achievements, seasonal greetings or highlight firm events....

read more

Database maintenance for more effective marketing

Database maintenance and growing your marketing database are an essential part of your law firm marketing success. Keeping your marketing database up to date and in top condition will allow your law firm to maximize reach with e-newsletters and grow your...

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The benefits of good branding for your law firm

While the advent of digital marketing has seen an explosion of competition in legal services, many lawyers remain averse to branding and marketing efforts. But a strong brand and well-developed marketing strategy is no longer optional for firms that want...

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Planning a law firm social media schedule

Social media can be a rewarding part of your law firm's marketing strategy, but it needs ongoing input. Effective social media strategies take planning. They require effort to build a following and engage with your audience. All too often we see law firms...

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Small law firm marketing – some handy tips

Small law firm marketing is often undertaken within some serious constraints, mainly budget, time and resources - to state the obvious, so it is critical to get the basics right from the start. The forecast for small law firms in general hasn’t always been great over...

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You have established a website, what now?

Your law firm website is up and running and you have included all the essential elements: an about page, your areas of practice, and your contact details. What now? A website is essential to having a successful marketing strategy for your firm, but if you...

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Why you need better content on your law firm website

You need more content on your law firm website to help convert visitors into clients. Your website needs to evolve and the content needs to get better over time. The new content on your website must improve your website. Prospective clients won't choose your firm...

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